Juice It Up! Debuts in Greater Sacramento Area

Leading Smoothie, Raw Juice and Superfruit Bowl Chain Continues California Expansion with New Northernmost Outpost

Newport Beach, CA  (RestaurantNews.com)  Juice It Up!, one of the nation’s leading handcrafted smoothie, raw juice, açaí  and superfruit bowl chains, has opened in Roseville, California, marking the brand’s entry into Greater Sacramento. The new Roseville location is owned and operated by resident Vivek Loomba of Freshly Squeezed, Inc., who plans to grow Juice It Up!’s footprint throughout Northern California. Located at Stanford Ranch, Juice It Up! is now serving its full menu of deliciously flavorful and fresh-squeezed raw juices, blended-to-order smoothies and açaí and superfruit bowls to Placer County locals and visitors alike.

“I’m thrilled to introduce Juice It Up! and its variety of smoothies, juices and superfruit bowls to Roseville and the Greater Sacramento area, which I am confident will welcome the brand’s diverse offerings,” said Loomba. “Roseville’s growing population and vibrant, family-focused community made it an ideal expansion area for Juice It Up!, especially as the brand continues to stretch across California and expand rapidly.”

Across its nearly 100 locations, Juice It Up! boasts a menu focused on flavor and functionality — crafted not only to taste great but support an active lifestyle. As an innovator of lesser known superfruits and functional food science, the brand dominates the food and beverage sector with a wealth of smoothie, bowl, juice and snack options. For nearly three decades, Juice It Up! has helped guests “Live Life Juiced!,” a motto that underscores the brand’s commitment to providing products geared to fuel each day.

Juice It Up! continues to attract franchise partners that see value in a franchise opportunity that offers relatively lower costs of development, attractive and simplified food costs and a lighter labor model compared to many other franchised restaurants, especially in new, untapped markets. Juice It Up! invites qualified franchisees to explore how they can benefit from partnering with a thriving brand in the popular smoothie, bowl and raw juice segment, especially as the demand for fresh and convenient menu options continues to grow across the United States.

Juice It Up!’s new Roseville location is located at 6706 Stanford Ranch Road and can be reached at (916) 279-0951. The location is open daily from 7:00 a.m. to 7:00 p.m. For more information about Juice It Up!, including the full menu with nutritional values, or to learn more about franchising with Juice It Up!, visit JuiceItUp.com.

About Juice It Up!

Juice It Up!, one of the nation’s leading handcrafted smoothie, raw juice, acai and superfruit bowl chains, was founded in 1995 with its Franchise Support Center now located in Newport Beach, California. Juice It Up! designs every menu item focused on equal parts flavor and functionality to offer products that not only taste great, but also support an active lifestyle. With nearly 130 locations open and under development across California, Arizona, New Mexico, Oregon and Texas, the company is showcasing a new store design, strong new digital mobile ordering technology, a heavier focus on functional products and ingredient transparency, and a menu refresh that reflects the brand’s active personality and motto to “Live Life Juiced!” In addition to territories throughout the Western United States with stores in operation or under development, Juice It Up! is currently expanding in Nevada, Utah and Oklahoma. For more information about becoming a Juice It Up! franchise partner, visit JuiceItUpFranchise.com.

Juice It Up! Social Media Pages

Facebook: http://www.facebook.com/juiceitup/
Instagram: http://www.instagram.com/juiceitup/
Twitter: http://www.twitter.com/juiceituphq/

Juice It Up! Media Contact:
Kelly Itatani
Powerhouse+Co.
kelly@powerhouseandco.com

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