Leading Family-Style Pizza Chain Approaches 40 Restaurants Open or Under Development in Texas Following New Multi-Unit Agreements in Austin, Dallas and Houston
Newport Beach, CA (RestaurantNews.com) Mountain Mike’s Pizza, a leading family-style pizza chain for over 45 years, known for its legendary crispy, curly pepperonis, Mountain-sized pizzas and dough made fresh daily, is significantly broadening its Texas footprint with three multi-unit development deals in Austin, Houston and the Dallas-Fort Worth Metroplex. The agreements will bring five restaurants to Austin – a new market for the growing pizza chain – and three units each to the Greater Houston and Dallas areas, growing the brand’s presence to nearly 40 restaurants open or under development in the Lone Star State. Mountain Mike’s introduced its family-friendly and “Pizza the Way It Oughta Be®” signature experience to Texas in 2022, and the brand currently operates four restaurants in the Dallas-Fort Worth Metroplex and one in Greater Houston.
“Texas is key to our national expansion strategy, especially as we continue to receive significant interest from Texas-based franchisees eager to introduce our family-friendly, sports-oriented and quality-driven concept to their communities,” said Jim Metevier, CEO of Mountain Mike’s Pizza. “Texas offers immense growth potential for a beloved legacy brand like Mountain Mike’s Pizza, and we expect the Lone Star State to become the second largest in our system.”
As Mountain Mike’s continues to achieve record sales, significant franchise momentum and new unit growth, the brand is strategically expanding its footprint across the United States with ongoing development in Arizona, California, Colorado, Oregon, Utah, Nevada, Idaho, Texas, Washington and Wisconsin. The new Texas deals will reinforce the fast-growing pizza chain’s popularity in Dallas and Houston and debut the brand to the Greater Austin area. Rajeev Dewan will introduce Austin-area residents to Mountain Mike’s famous 20-inch Mountain-sized pizzas and legendary crispy, curly pepperoni through a five-unit agreement. Ajay and Karina Gorde will add three units to the Houston market, and Tim Fogarty will help expand the brand in the Dallas-Fort Worth area with a three-unit deal in Forney, Texas.
“They say everything’s bigger in Texas, so we’re going big to meet the rising demand for Mountain Mike’s throughout the Lone Star State,” said Robert Campos, Vice President of Franchise Development. “We’re especially eager to debut in the rapidly growing Austin market, which is characterized by a strong sense of community and friendliness, while continuing to grow in Houston and Dallas-Fort Worth, where Mountain Mike’s already has made a deep impact in a relatively short period of time.”
To build upon the brand’s success while satisfying consumer demand for higher-quality pizza and family-friendly dining options, Mountain Mike’s is extending opportunities to new franchise partners looking to diversify their franchise brand portfolio with a popular family pizza concept. Mountain Mike’s has earned impressive recognition and high rankings across a variety of industry-leading reports, including Franchise Times, Nation’s Restaurant News, Entrepreneur, Fast Casual, Pizza Marketplace, QSR Magazine and Restaurant Business, among many others. Recently, the brand earned a top-100 ranking on Entrepreneur’s highly coveted 2023 Franchise 500® List, and was presented FRANdata’s prestigious 2024 TopScore Award for its FUND® Score of 915 – the highest score in the Food Category among all evaluated franchise systems.
To learn more about new franchise opportunities, visit MountainMikesFranchise.com.
About Mountain Mike’s Pizza
Since 1978, Mountain Mike’s Pizza, a leading family-style pizza chain known for its legendary crispy, curly pepperonis, Mountain-sized pizzas, and dough made fresh daily has been a popular choice for families, serving “Pizza the Way it Oughta Be!®” In addition to offering carryout, its own in-house delivery, and four third-party delivery options, Mountain Mike’s provides a family-friendly dine-in environment making it easy for guests to enjoy the brand’s signature experience wherever they are. Most of its nearly 300 locations feature a kids’ activity area with arcade games, dedicated party rooms and big screen TVs throughout, making Mountain Mike’s an ideal place for sports teams, family gatherings, group fundraising events and private parties alike. With a menu of signature pizzas, chicken wings, garlic knots, fresh salads, sharable desserts, and a selection of beer and wine, there’s something for everyone at Mountain Mike’s. Guests may also take advantage of streamlined ordering via the Mountain Rewards® app to earn exclusive offers and personalized rewards towards free food. This year, Mountain Mike’s was named one of America’s Favorite Restaurant Chains by Newsweek, as well as one of the Top Beloved Brands by Nation’s Restaurant News. The brand also received FRANdata’s prestigious 2024 TopScore FUND Award. For a complete list of locations and the full menu, visit MountainMikesPizza.com or follow Mountain Mike’s on Facebook, Twitter and Instagram.
Mountain Mike’s Media Contact:
Kristyna Otto
Powerhouse+Co.
Kristyna@powerhouseandco.com
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